*Company Overview:*
Craft Health is on a mission to revolutionize healthcare by providing early detection and prevention services, empowering patients, and saving lives.
With a growing network of clinics and patient services, we're looking for a qualified Marketing Coordinator to join us as we expand our national footprint.
*About Us:*
At Craft Health, our team is driven by a deep commitment to improving the health and happiness of our members and local communities.
We foster a culture that empowers each employee to contribute value to our customers and company while enjoying their work.
We're proud to have been selected as a Certified Top Workplace for the past three years, and we're just getting started!
*Position Overview:*
The Marketing Coordinator will play a crucial role in our marketing efforts and report directly to our Chief Marketing Officer.
We're seeking an individual who thrives in a highly collaborative, entrepreneurial, and innovative environment and shares our mission of saving lives and enabling people to lead healthier, happier lives.
*Essential Duties and Responsibilities:*
* *Proficiency in Basic Marketing Platforms:* Demonstrated ability to use various marketing platforms effectively, including CRM tools, content management systems, analytics, paid ads, email and other digital advertising platforms for campaign execution.
* *Social Media Management:* Experience in managing social media profiles, campaigns, and analyzing analytics to optimize strategies and enhance organic social media presence.
Creation of posts, reels, and stories is a plus.
* *Email Marketing:* Proficiency in creating and managing email marketing campaigns, segmenting audiences, deploying emails, designing when necessary, and reporting on results.
* *Analytical Skills:* Experience using GA4 to analyze channel effectiveness, user behavior, and engagement.
* *Graphic Design Skills:* Ability to create graphics for various platforms, including social media, websites, and print collateral.
* *Strong Communication and Presentation Skills:* Excellent verbal and written communication skills, coupled with robust presentation skills to effectively share ideas and results.
* *Adaptability and Team Collaboration:* Ability to work both independently and collaboratively, adapt to changing industry trends, and positively contribute to team projects and initiatives.
* *Self-Education:* Willingness to learn necessary platforms to excel in the role.
*Knowledge, Skills, and Abilities:*
* Excellent interpersonal, listening, oral, and written communication skills.
* Effective time management and organizational skills.
* Strong self-motivation, self-awareness, and a commitment to continuous improvement.
*Education and Experience:*
* Bachelor's degree in Marketing, Communications, or a related field preferred, showcasing foundational knowledge and commitment to the marketing industry.
* 2 years of related experience.
Job Type: Full-time
Pay: $50,000.
00 - $60,000.
00 per year
Benefits:
* 401(k)
* 401(k) matching
* Dental insurance
* Employee assistance program
* Employee discount
* Health insurance
* Health savings account
* Paid time off
* Vision insurance
Schedule:
* 8 hour shift
* Monday to Friday
Ability to Relocate:
* Charlotte, NC: Relocate before starting work (Required)
Work Location: In person
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